WHAT IS COLORBOOST™ TECHNOLOGY?
The human eye can perceive over a million shades, but traditional lenses limit this visual potential. ColorBoost™ lenses optimize color resolution, allowing you to see colors more vividly — for enhanced performance and a richer visual experience.
ColorBoost™ sport lenses amplify contrast to improve visual awareness, target recognition and tracking, and reduce reaction times. ColorBoost™ lifestyle lenses transform the world into a vibrant, almost cinematic scene — like applying a photographic filter to reality.
All ColorBoost™ lenses enhance your ability to detect visual signals and potential hazards.
More intensity. More clarity. More color.
The Science of Color
Why do modern HD TVs deliver such superior image quality compared to older models? Because manufacturers have continually improved screen technology — expanding the color range, increasing precision, and enhancing resolution. In the same way, ColorBoost™ takes lenses to a new level, maximizing the spectrum of perceivable colors to deliver unmatched visual resolution.
This technology is based on a proprietary index, the Color Resolution Factor (CRF), which measures the number of distinct colors transmitted through the lens.
But color emphasis means little without precision: ColorBoost™ also ensures exceptional color accuracy, with a Color Accuracy Factor (CAF) of 99%, preserving natural tones and visual depth.
In our color-rich world, images become sharper as the number of perceivable shades increases. This effect can be seen by comparing images with a low CRF (80%), standard CRF (100%), and high CRF (138%).
Try ColorBoost™ lenses and see the world in a new light.
The significant boost in visual information provided by ColorBoost™ is shown in the graph below, which compares the color resolution of a ColorBoost™ lens (red line) with that of a clear lens (black line). The ColorBoost™ lens offers 35% higher color resolution, as demonstrated by the vivid image on the right. Our lenses unlock the full potential of human color vision — without compromising color fidelity.
"We’re bringing color science and artificial intelligence into the eyewear industry."
Traditional development of tinted lenses
The traditional “trial-and-error” approach relies on the designer’s intuition and a lengthy manual process: physically creating the lenses, testing them, and observing the results. Even if the outcome is acceptable, how can you know it’s truly the best?
Unfortunately, some of the most complex challenges can’t be solved without the most advanced tools. Tackling the toughest problems requires the most powerful technologies.
Shaping the complex science of vision.
The human eye contains over 6 million color receptors capable of detecting short, medium, and long wavelengths of light. These cells send signals to the brain, enabling us to distinguish millions of shades.
ColorBoost™ lenses, integrated into our sports eyewear, are designed to shape light in a way that enhances colors — making them more vivid and richer in contrast.
This result is possible only through a deep understanding of color science, optics, and chemistry.
Artificial Intelligence: the missing piece.
A specialized research team has developed the first Generative AI (GAI) software trained on data related to ocular biology and lens chemistry. This groundbreaking software designs lenses with the highest color resolution in the world, optimized for different environments and activities.
PhD scientists and optical industry experts analyze the specific color and lighting requirements for each project.
The AI evaluates tens of millions of configurations, identifying the optimal lens design through the use of specialized dyes and coatings.
Thanks to artificial intelligence’s ability to predict visual outcomes even before physical prototyping, unnecessary trial and error is eliminated — delivering extraordinary results in just hours instead of weeks.
DISCOVER EYEWEAR WITH COLORBOOST™ LENSES
